Posted in Biography (Friday, July 4, 2008)
Written by Ron Popeil and Jefferson Graham. By Audio Literature.
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3 comments about The Salesman of the Century: Inventing, Marketing, and Selling on TV : How I Did It and How You Can Too!.
- As a fan of inventors and salesmanship, Ron Popeil was at the top of his game for decades... this book demystifies some of the qualities, tenancity, and cleverness that someone needs to succeed in the world of marketing ones self and their products. The first half of this book is phenomenal because it reveals some of the secrets of Ron's success - although it would hard to emulate or recreate exactly what Ron did to start his amazing career... it illustrates that you don't have to wait for opportunity to knock, you need to create your own path, using your own talents and ingenuity. The second half is a like taking a course in basic tv marketing 101 and is a must read for those harboring fantasies of seeing their product in a infomercial or on the home shopping networks.
I highly recommend this read for anyone looking to market their own product via television.... and as someone who has hosted more than 75 infomercials myself, I put my stamp of approval on this tome!
forbes riley
- If the rather egotistical title of this book doesn't put you off, you'll find a fascinating story that's really two books in one. Ron Popeil's infomercials are the stuff of pop culture legend; if you never got a chance to see them during the '60s, '70s or '80s, you surely have seen their parodies. But what's the deal behind Popeil and his "as seen on TV" success?
The first part of this book is Popeil's inspiring autobiography. Surviving a childhood filled with abuse and neglect, he discovered his gift as a salesman as a young man and went on to make a fortune. At the dawn of the television age, he saw TV's potential as an unparalleled marketing tool and grew his marketing empire even further. Ron Popeil's great contribution to retail, therefore, wasn't the myriad of gadgets he sold, but his style of selling on TV -- namely the infomercial. The second part of the book is essentially a how-to guide for starting a business similar to Popeil's. Even if you have no intention of starting a retail business, the details of how such a business works are fascinating. Topics as arcane as patent protection, TV time buying, negotiating with retail stores for shelf space and financing (which forced Popeil into bankruptcy at one point) are all covered.
- Ron's book gives one a good overall insight into what it takes to get a product to market. His insights into selling to retail chains..., Infomercials, and getting a product on QVC are invaluable.
It's a great read with many pictures and short stories about his past hit products like The Pocketfisherman, Mr. Microphone, and GLH9 etc. It also includes a great overview of his early life going through the school of hard knocks.
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Posted in Biography (Friday, July 4, 2008)
Written by Charles Jackson and Bruce H. Major Norton. By Random House Audio Roads.
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No comments about I Am Alive!: A United States Marine's Story of Survival in World War II Japanese POW Camp.
Posted in Biography (Friday, July 4, 2008)
Written by Elizabeth K. Stratton. By Sound Ideas.
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No comments about TOUCHING SPIRIT A JOURNEY OF HEALING AND PERSONAL: A Journey of Healing and Personal Resurrection.
Posted in Biography (Friday, July 4, 2008)
Written by Janet Gleeson. By Warner Adult.
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5 comments about Arcanum: The Extraordinary True Story.
- Porcelain, the ceramics world's equivalent of gold, is among humankind's most celebrated and beautiful inventions: the perfect porcelain item is translucent, and infinite variations of usage exist for it. It was notoriously expensive because for centuries it could only be obtained overland, through China - some thought it was created by magic, and even among educated people despaired that the sands and clays necessary to make it would be unavailable in the West. All until a rather mad semi-conman, who had already been chucked out of one royal house, lucked upon the patronage of the Elector of Saxony, and then lucked upon the winning formula, thus bringing the art of porcelain-making to the West. For about a generation, Dresden had the monopoly on porcelain manufacturing; following that, industrial spies were able to sell the secret to France (Sevres) and various other European capitals. Nevertheless, Meissen porcelain is still celebrated as Europe's best. Gleeson's story is an excellent recapturing of the strange conventions of the seventeenth and eighteenth century economies and the strange means by which one might make one's fortune under the ancien regime. She is also blessed by some truly colorful characters: Bottger the fortunate (if not accidental)inventor; Herold the painter (who found a way of decorating and tinting the porcelain), and the Elector himself, who was ruthless enough to hold Bottger prisoner until he yielded the formula.
- Janet Gleeson is not a storyteller. This becomes apparent as she pops between explaining the arcanum, porcelain making, political strife and the lives of the people involved. The subjects are so compelling, however, that you will not mind too much. It is apparent, too, that she has a passion for the subject of porcelain making, and she does manage to infuse the reader with her interest.
- There were many advances during the rennaisance era in Europe that are far reaching. You would think that something so ephemeral as a luxury item wouldn't have much impact, but history demonstrates otherwise. Deception, espionage, war, and even treason were common occurences in 17th and 18th century Europe. All that in pursuit of the secrets for making porcelain is conceptually challenging to say the least.
When one alchemist searching for the legendary philospher's stone performs one illusion too many, he finds himself a "guest" of Augustus the Strong until he provides him with the gold he needs to pay for his extravagantly decadent life style. Fortunately, for the alchemist, he's bright and talented, and just may provide the king with another type of gold to keep the executioner at bay. The Arcanum, is well written and researched with an extensive bibliography. I was very impressed with the level of scholarship exhibited by Ms. Gleeson. Considering the subject matter, and my preconceptions, I was suitably suprised and impressed at what I learned.
- If you enjoy splendidly written historical stories, this is a must read. I must admit that the story started to lose its lustre around the time that Meissen loses its lustre; but, in its entirety, the book is a must read. If you've read The Professor and the Madman, this story is equally enthralling.
- Today, porcelain, china, and dinnerwares are common items in a household. This was not always true. Once, hard paste porcelain, the world's best, was literally as valuable as gold. But only the Chinese knew the formula, and they kept their secret from Europeans for nearly 1000 years. So it is fitting that the person responsible for discovering the Chinese's secret was an alchemist, whose true quest was to find the secret for making gold from other less expensive metals.
This swashbuckling tale of adventure, double-dealing, and final victory, is a basic manual for porcelain collectors and dealers, and it is a must for antiques enthusiasts, no matter where their interests lie. Porcelain and its history touch every collecting area to some degree. The knowlege contained in this short history is a must for anyone who aspires to a full education in the decorative arts.
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Posted in Biography (Friday, July 4, 2008)
Written by Kimberly Clark Sharp. By Harper Audio.
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1 comments about After the Light: What I Discovered on the Other Side of Life That Can Change Your World.
- This author tells her spiritual story in a very readable and entertaining way. This book will keep you reading all night!
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Posted in Biography (Friday, July 4, 2008)
Written by Sylvia Browne and Jill Kramer. By Hay House.
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5 comments about Adventures of a Psychic.
- I've seen Sylvia Browne a few times on the Montel Williams show
and have always been amazed by the gift she seems to
have . . . so when I came across the CD version of her book,
ADVENTURES OF A PSYCHIC, I decided to give it a listen.
Doing so enabled me to learn about her fascinating life
story . . . I also appreciated the point she made several
times; i.e., that despite her desire to help others, her abilities
have not enabled her to guide her own actions.
Brown contends that all people have psychic abilities . . . I'm not
sure that listening to and/or reading ADVENTURES OF A
PSYCHIC will help you discover yours . . . yet if you're open
to what might be a new way of thinking about yourself,
you will gain better insight into the events that help shape your life.
That Browne was also the narrator of this program added
to my enjoyment.
- What a load of tripe! This Browne lady is not only a felon, but a liar when it comes to her education, psychic abilities and being a non-smoker. She doesn't even write the books her name is attached to. Even watching TV is more entertaining than this garbage.
- I have to say that I was somewhat disappointed with Sylvia Browne. I have watched her for years on the Montel Williams Show. When I first bought this book, I was disappointed once I started reading about Francine who I come later to know as part of Sylvia Browne's psychic abilities. By studying psychics like Sylvia Browne, I gain a better understanding of myself more than her. I don't agree with her a hundred percent of the time but it doesn't mean that I don't love her or admire her ability. She's here to help us. Her life has been traumatic, difficult, and messy at times. That's because psychics too are human and make mistakes. We're terrible with predicting ourselves but we can guide our family and friends to better lives if they only listen to advice. Maybe the book is beneficial in helping us unload the stress of our lives. No, being human and alive is not easy. Psychics tell me that I'm going to live to be about 90 and I'm scared. I don't want to live that long. I'll outlive all my family and friends and be all alone. If Sylvia Browne might be outrageous, outspoken, and opinionated, it doesn't mean that she gets it wrong most of the time. All psychics make mistakes and are not perfect. But if you love Sylvia Browne, you will love this book. But by reading it, i had to seek out my own knowledge and it's been a whirlwind adventure of trying to become more psychic, intuitional, and better atuned to natures and our surroundings. We don't have to pack up and move to find serenity, peace, and love. We just have to close our eyes and let your mind go there. This book and other books about the paranormal are not suggested for skeptics, atheists, and those who seek to disprove her claims. That's such a waste of energy!
- A common sense approach to life-keep it simple.Many of the things she
wrote about were things I felt I already knew on some level and this was the first time I had seen them in words.
Reassuring,comforting,thought provoking and humorus.
- Just because Francine says its sooo... doesn't mean it is. She has been debunked three times on CNN so really ... these adventures are more mischief than soul serving.
The Mystical Life of Jesus: An Uncommon Perspective on the Life of Christ
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Posted in Biography (Friday, July 4, 2008)
Written by Elizabeth Gilbert. By Highbridge Audio.
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5 comments about The Last American Man.
- This is the biography of a man who has spent his whole life in the woods, living off the land. The difference between him and the many others who live off the land? He has flourished. Plus, he does it partially to convince others to give up the trap of luxury and return to a simple nature-centric lifestyle. The author gives us a solid background then weaves interesting tales about the "last american man" and how hardworking and different he is compared to an average man. A well-written book that drags a little in the end reiterating the same dogma that keeping up with the joneses is futile. However Elizabeth Gilbert hadn't quite polished off her writing style as she does in Eat, Pray, Love. A worthy read for anyone disinterested in suburban sprawl along with Into The Wild.
- I enjoyed reading this book and I have often dreamed of living the type of lifestyle that Eustace Conway lives, though not quite so harsh. It seems to me that his many hang-ups have created a personal "river" that no one is able to cross and join him. He seems to be a carbon copy of his father, with just enough minor differences to convince himself that he is nothing like him. Sadly, he has decided to turn away from the only source that could give him true happiness, a relationship with Jesus Christ. I think the old saying, "no one is as blind as he who refuses to see" fits Eustace well. His desire for acceptance from his father has blinded him to the joys of life. The disatisfaction that his apprentises experience and which Eustace cannot understand appears to stem largely from his use of them as slave labor. The expectations of those who come to work on Turtle Island are not the expectations of Eustace himself, which seems to be based on a phylosophy of, " hey, I dug a one hundred foot long ditch, three feet deep through solid rock! It took me two months and nearly killed me, and though I didn't really learn anything about living off the land, by golly I know I can dig a ditch through solid rock and knowing that gives me a warm feeling about who I am." No. The book gives the impression that the apprentises thought they were there to learn how to live off the land but Eustace failed to tell them that they were there to find out what he himself had always practised, "I will do one thing no matter how hard or how impossible it may seem until it kills me or I master it. Then I can stand straight and in my mind know that I am worth something if to no one but myself."
This is somewhat of a harsh review of a book about a man I've never met but it is based on the impression I got from the book. I wish you eventual happiness Mr. Conway. You've certainly strived for it.
I recommend this book.
- I really enjoyed this book. It gave an unbiased account of a man, who even in his best intentions, falls short of what he wants to be. Contrary to some of the negative reviews, Gilbert DOES see all that is not right about this man, and she tells us about it.
This book is a journey through the mind and heart of a troubled man and those people who were raptured by his personality and then inevitably disappointed. I loved it!
- I have purchased approx. 10 copies of this book-- I find it entertaining, amusing and cannot decide if I liked this man at the end or not. As I live in North Carolina; not far from the subject- guests often think it would be fun to meet him and see how he as aged. Great gift book for -mostly the men in ones life.
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This book is more than the biography of an American eccentric. It allows us to look at our own, peculiarly American, mythologies through the lens of one person's life. Many American men aspire to the kind of skills and challenges that Eustace Conway provides for himself. We have a long tradition of reinventing ourselves by way of trials-by-nature. And we are running up to the end of an oil-based economy that has given many Americans unprecedented freedom and mobility, as well as the luxury of ignoring the limitations imposed by natural systems. It is good that Gilbert, with her gentle sense of humor, has documented Conway's achievements and philosophy for us by way of the durable technology of the written book. It may come in handy in years to come.
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Posted in Biography (Friday, July 4, 2008)
Written by Kay Allenbaugh. By Sound Ideas.
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1 comments about CHOCOLATE FOR A WOMANS SOUL STORIES FEED YOUR SP: Stories to Feed Your Spirit and Warm Your Heart.
- My commute to work is quite extensive each day, and therefore I have listened to a lot of books on tape. This one has it all. I feel that I will be able to listen to these tapes over and over again and enjoy them just as much each time.
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Posted in Biography (Friday, July 4, 2008)
Written by John Kavanagh. By Naxos Audiobooks.
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No comments about The Life and Works of William Butler Yeats (Naxos Audio).
Posted in Biography (Friday, July 4, 2008)
By Simon & Schuster Audio.
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5 comments about Charles Kuralt's American Moments (American Moment Series).
- This book is filled with short accounts of diverse "American Moments" grouped in ten areas. This is a sampling. Each reader would do a completely different review as there is so much to choose from to make an interesting account.
The Union Station in Kansas City, Missouri, built in 1914, was a beautiful railroad palace through which half the soldiers of this country passed Dec. 7, the day word came of the attack on Pearl Harbor. The interior, from the insert photograph, looks a lot like the magnificent station in Washington, D.C. Back then, the idea was to create grand buildings for everyday citizens. At the street entrance, there on the sidewalk, stood a tall ornate black clock like the one which graced Knoxville's Gay Street for several decades. Ours was recently moved by the owners of a jewelry store to the new location west of town, a lavish edifice, and yet the clock has yet to be put up. They claimed it because it had stood in front of the downtown store. There is now a campaign to replace it there among the brew pubs, martini bars, and loft apartments where the downtowners hang out. Somehow, it will lack the 'dignity' of the original.
There are two photos of Becky Davis of Tennessee making cotton candy at a Fair. Invented in the 1920s (Karault says by a dentist), it is sticky spun sugar in pretty colors. It takes experience to flip it just right to keep from being covered by the gooey stuff. He wonders what folks ate at fairs and carnivals before cotton candy came along. In the 1980s, funnel cakes made an appearance at the World's Fair in Knoxville. I have yet to eat my first one (not even a taste), though I was tempted at the 2004 Fair -- missed the chance as time was short and I had to run to catch a bus.
The country's smallest p.o. is shown free-standing about the size of a well house in Ochopee, Florida. It may be tiny but has its own historical marker on a stand right outside on the road; a regular size postal drop box is beside the building wher it is encouraged the customers use for mailing their post cards and envelopes. Inside, of course, Naomi Lewis will be glad to sell stamps. From the photo, I see they had room by her counter for the "most wanted" criminals pictures, a staple of post offices everywhere. Our smallest here is at Knoxville Center mall in a corner beside the offices where you can get your driver's license and car tags. It even has room for packages which I usually mail there, as one of the two 'old' postal clerks told me, "here, you can be first in line." Now, that's a plus.
Before that, U. S. A. had The Pony Express which began in St. Joseph, Missouri, to deliver mail overland all the way to California, 2,000 miles in ten days. At the Pony Express Museum, on the wall is an early want ad: "Wanted -- Young, Skinny, Wiry Fellows. Not Over Eighteen. Must Be Expert Rider. Willing to Risk Death Daily. Orphans Preferred." This enterprise lasted only a year and a half until the completion of the telegraph. There is a bronze statue of a young rider on a horse (in flight) there at St. Joseph where Gary Chilcote, director of the Patee House Museum, explained: "they rode through Kansas and Nebraska, dipped into Colorado, and across Wyoming, Nevada, Utan and dropped down into California.
This historian tells the story of Jesse James' demise. Jesse was the first outlaw in the American West, right after the Civil War. He and his gang robbed trains and banks. There is a photo of the small house where Bob Ford, one of the gang members, shot Jesse behind the right ear as he attempted to straighten a picture on a wall on April 3, 1882. Kuralt wrote, "Die a law-abiding citizen and you will be remembered for a time. Die a desperado and you will be remembered for all time." The last of Jesse James, killed by one of his own gang, was an American Moment to Remember.
It looked bigger than life in the movie version. A hatmaker he interviewed shows a bow being put on a cowboy hat for which the movies made popular. "All self-respecting cowboy hats have bows on them" (similar to those little things you see on the front of most bras). They have to or you're not a cowboy. That's as close as you can get to the meaning of this symbol in a word. A cowboy hat demands respect.
My favorite cowboy, Lash LaRue, included me in his program at the East Tennessee Fair when Al Curtis brought him here (a big thing back then). Lash dressed in black and always wore a black hat. Our local cowboy, Marshal Andy Smalls, advises his t.v. fans to 'wear a white hat, so we will know the good guys.' I've always yearned for a blue one, but bought it for my little cowboy (Justin at age 4 or 5) whom the girls all liked at the library costume party.
This fact-filled book, published after Charles Kuralt's death (7-4-97), was edited by Peter Freudlich, his friend and writer-producer for CBS News, where Charles worked for 37 years. He won many honors for his "on the road" journalism, and I enjoyed his features on 'CBS Sunday Morning.' In the Foreward, written by Charles Osgood, he calls Charles Kuralt, native son of North Carolina, an 'explorer' as he covered the back roads of this country to find real Americans and their unique stories.
- The editing for 90 seconds of television was too severe for the treasured scenes to work as effectively in book form. Am I just still too sad at our loss to fill in the gaps? Though disappointed I read on and on. No doubt you will too. Kuralt was a quintessential American treasure himself.
- Great reading! As I read the pages of American Moments I canhear the voice of Charles Kuralt. I recommend it for all ages and it is very uplifting.
- Great reading! As I read the pages of American Moments I can hear the voice of Charles Kuralt. I recommend it for all ages and it is very uplifting.
- Kuralt is an American treasure. His essays, word pictures ofAmerica, take on a special quality when heard on tape. All of his essays are his legacy--to remind us of the amazing nature of American society and of the need for a new crop of American writers to find the hidden jewels of Americana.
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